Vegas was named “The Coolest City” by The Forbes Magazine
This was a shock for anyone who lives in Vegas, no matter if he has lived here for all their life or has only recently arrived. But the words of The Forbes are real and are not a bluff or deception. Las Vegas is number one in foreclosures, the worst housing market in the nation and among the worst in unemployment, funding for education, teen pregnancy, traffic congestion, crime … etc.
Besides it’s also “The Coolest City” of America, and it could compete for the number of its defects only with the New York City.
The Forbes wrote: “Times have been tough in Las Vegas and the city is suffering a real estate crash that’s among the worst in the country. But the entertainment mecca still welcomes 36 million tourists a year and the city’s relaxed laws around online gambling and other vices add to its sense of danger and excitement. ”
Further in the black list are Seattle, Chicago and Oakland. To create it over 2000 people across the country were interviewed which of the 40 largest metropolitan areas were the “coolest.” An interesting fact is that among all respondents single people have awarded the name of the coolest city to New-York, while married ones have voted for Las Vegas.
The Forbes said that Las Vegas is said to be attracting a large number of retirees who have came here long before the flourishing of the online gambling business, or they continue to arrive now, but not to play. Though people aged from 18 until 34 have called this city «The Coolest city». “Still, while they might imagine it to be a happening place, trendy young folks don’t account for the majority of visitors to the city.”
Forbes mentioned about the Convention of Las Vegas and Visitors Authority which proclaims the average age of tourists is about 50 in 2009. Also main and the most popular entertaining places have been counted – such as restaurants, clubs, museums, libraries, parks, theaters, malls, stadiums, bars.
The Forbes has estimated points to the long-term economic force and financial capacity of Las Vegas. As one of the features, why Las Vegas has got the title of the coolest city online retailer Zappos.com has been mentioned.
“One of the things that continues to bother us, in so many ways, is how negative people have become about Las Vegas from various corners, – said Jonathan Galaviz of Galaviz and Company business strategy consultants. – It seems as though being negative on Las Vegas is somehow in vogue, pessimism about Las Vegas is understandable, but we believe that it should be replaced with an optimistic view that the city is capable of quickly bouncing back.”
Johnatan has added that such positions of the economy as health care, 24-hour dot-com businesses, the film industry and financial services need to develop. It is also necessary to increase the number of jobs in these industries to consolidate the position of the city in the world.
The Forbes has found a large discrepancy between Las Vegas’ title of the coolest city and high level of development of the gaming industry. Wearing the name of the coolest city, Las Vegas is the 25th for nightlife, 27th for galleries and concert venues and third from last for museums and live theater venues.